London street-wear brand Hype debuts in India

New Delhi, Jan 14 (IANS) Known for their punchy prints and iconic logotype, British streetwear brand Hype has made its entry in India through Koovs.com, an Indo-Britain online fashion company based here.

Currently, the brand's menswear collection has made its debut on the site, said a statement.

It offers bold prints, overgenerous patterns and designs in clothing and accessories. From t-shirts, sweatshirts to backpacks, the collection is priced between Rs.2,295 to Rs.2,495.

Hype, that was started in 2011, has created a niche market among London's young and statement conscious with its designs. It is stocked by some of the finest independent retailers of streetwear worldwide.

Copyright  IANS

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